Web_Appendix_A.docx (158.05 kB)
Web_Appendix_A - National Culture and Advertising Sensitivity to Business Cycles: A Reexamination
journal contribution
posted on 2020-05-22, 12:07 authored by Jung Seek KimWeb_Appendix_A for National Culture and Advertising Sensitivity to Business Cycles: A Reexamination by Jung Seek Kim in Journal of International Marketing