Supplemental Material, jmr.18.0234-File003 - The Differential Effect of Local–Global Identity Among Males and Females: The Case of Price Sensitivity

2019-12-11T01:06:42Z (GMT) by Huachao Gao Vikas Mittal Yinlong Zhang

Supplemental Material, jmr.18.0234-File003 for The Differential Effect of Local–Global Identity Among Males and Females: The Case of Price Sensitivity by Huachao Gao, Vikas Mittal and Yinlong Zhang in Journal of Marketing Research