posted on 2018-12-30, 12:00authored byAlexander L. Metcalf, Justin W. Angle, Conor N. Phelan, B. Allyson Muth, James C. Finley
Supplemental Material, Appendix_S2 for More “Bank” for the Buck: Microtargeting and Normative Appeals to Increase Social Marketing Efficiency by Alexander L. Metcalf, Justin W. Angle, Conor N. Phelan, B. Allyson Muth, and James C. Finley in Social Marketin Quarterly