Supplemental Material, Web_Appendix - The Charm of Behavior-Based Pricing: When Consumers’ Taste Is Diverse and the Consideration Set Is Limited

2019-07-03T12:00:00Z (GMT) by Wilfred Amaldoss Chuan He

Supplemental Material, Web_Appendix for The Charm of Behavior-Based Pricing: When Consumers’ Taste Is Diverse and the Consideration Set Is Limited by Wilfred Amaldoss and Chuan He in Journal of Marketing Research