Supplemental Material, jmr.16.0526-File002 - An Experimental Investigation of the Effects of Retargeted Advertising: The Role of Frequency and Timing

Supplemental Material, jmr.16.0526-File002 for An Experimental Investigation of the Effects of Retargeted Advertising: The Role of Frequency and Timing by Navdeep S. Sahni, Sridhar Narayanan, and Kirthi Kalyanam in Journal of Marketing Research