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Supplemental Material, jmr.16.0328_web_appendices - The Smell of Healthy Choices: Cross-Modal Sensory Compensation Effects of Ambient Scent on Food Purchases

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posted on 04.01.2019 by Dipayan Biswas, Courtney Szocs

Supplemental Material, jmr.16.0328_web_appendices for The Smell of Healthy Choices: Cross-Modal Sensory Compensation Effects of Ambient Scent on Food Purchases by Dipayan Biswas, and Courtney Szocs in Journal of Marketing Research

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