jm.18.0539-File003.docx (84.89 kB)
Supplemental Material, jm.18.0539-File003 - Speed Up, Size Down: How Animated Movement Speed in Product Videos Influences Size Assessment and Product Evaluation
journal contribution
posted on 2020-05-23, 12:11 authored by He (Michael) Jia, B. Kyu Kim, Lin GeSupplemental Material, jm.18.0539-File003 for Speed Up, Size Down: How Animated Movement Speed in Product Videos Influences Size Assessment and Product Evaluation by He (Michael) Jia, B. Kyu Kim and Lin Ge in Journal of Marketing