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Supplemental Material, jm.18.0334-File003 - Pleasant Ambient Scents: A Meta-Analysis of Customer Responses and Situational Contingencies

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posted on 2019-10-22, 12:09 authored by Holger Roschk, Masoumeh Hosseinpour

Supplemental Material, jm.18.0334-File003 for Pleasant Ambient Scents: A Meta-Analysis of Customer Responses and Situational Contingencies by Holger Roschk and Masoumeh Hosseinpour in Journal of Marketing

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    Journal of Marketing

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    Keywords

    pleasant ambient scentsmeta-analysisexpendituresin-store customer experienceatmospheric stimuli

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    CC BY-NC 4.0

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