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Supplemental Material, DS_10.1177_0022242918815894 - Does a Customer on the Board of Directors Affect Business-to-Business Firm Performance?

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posted on 2018-11-29, 12:00 authored by Raghu Bommaraju, Michael Ahearne, Ryan Krause, Seshadri Tirunillai

Supplemental Material, DS_10.1177_0022242918815894 for Does a Customer on the Board of Directors Affect Business-to-Business Firm Performance? by Raghu Bommaraju, Michael Ahearne, Ryan Krause, and Seshadri Tirunillai in Journal of Marketing

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    Journal of Marketing

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    board of directorscustomerfirm performanceresource-based view

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