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Supplemental Material, Appendix_S3_Short,_follow-up_survey - More “Bank” for the Buck: Microtargeting and Normative Appeals to Increase Social Marketing Efficiency

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posted on 2018-12-30, 12:00 authored by Alexander L. Metcalf, Justin W. Angle, Conor N. Phelan, B. Allyson Muth, James C. Finley

Supplemental Material, Appendix_S3_Short,_follow-up_survey for More “Bank” for the Buck: Microtargeting and Normative Appeals to Increase Social Marketing Efficiency by Alexander L. Metcalf, Justin W. Angle, Conor N. Phelan, B. Allyson Muth, and James C. Finley in Social Marketin Quarterly

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Richard King Mellon Foundation

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