Appendix_S2.pdf (613.89 kB)
Supplemental Material, Appendix_S2 - More “Bank” for the Buck: Microtargeting and Normative Appeals to Increase Social Marketing Efficiency
journal contribution
posted on 2018-12-30, 12:00 authored by Alexander L. Metcalf, Justin W. Angle, Conor N. Phelan, B. Allyson Muth, James C. FinleySupplemental Material, Appendix_S2 for More “Bank” for the Buck: Microtargeting and Normative Appeals to Increase Social Marketing Efficiency by Alexander L. Metcalf, Justin W. Angle, Conor N. Phelan, B. Allyson Muth, and James C. Finley in Social Marketin Quarterly