Supplemental Material, 850504_supplement - The “Commitment Projection” Effect: When Multiple Payments for a Product Affect Defection from a Service

2019-07-14T12:00:00Z (GMT) by Irit Nitzan Danit Ein-Gar

Supplemental Material, 850504_supplement for The “Commitment Projection” Effect: When Multiple Payments for a Product Affect Defection from a Service by Irit Nitzan and Danit Ein-Gar in Journal of Marketing Research