10.25384/SAGE.9756731.v1
Xiao Liu
Xiao
Liu
Dokyun Lee
Dokyun
Lee
Kannan Srinivasan
Kannan
Srinivasan
Supplemental Material, DS_10.1177_0022243719866690 - Large-Scale Cross-Category Analysis of Consumer Review Content on Sales Conversion Leveraging Deep Learning
SAGE Journals
2019
consumer purchase journey
deep learning
economic impact of text
product reviews
natural language processing
regression discontinuity in time
2019-08-31 12:15:36
Journal contribution
https://sage.figshare.com/articles/journal_contribution/Supplemental_Material_DS_10_1177_0022243719866690_-_Large-Scale_Cross-Category_Analysis_of_Consumer_Review_Content_on_Sales_Conversion_Leveraging_Deep_Learning/9756731
<p>Supplemental Material, DS_10.1177_0022243719866690 for Large-Scale Cross-Category Analysis of Consumer Review Content on Sales Conversion Leveraging Deep Learning by Xiao Liu, Dokyun Lee and Kannan Srinivasan in Journal of Marketing Research</p>