Allman, Helena F. Hewett, Kelly Kaur, Mandeep Supplemental Material, Web_Appendix - Understanding Cultural Differences in Consumers’ Reactions to Foreign-Market Brand Extensions: The Role of Thinking Styles <p>Supplemental Material, Web_Appendix for Understanding Cultural Differences in Consumers’ Reactions to Foreign-Market Brand Extensions: The Role of Thinking Styles by Helena F. Allman, Kelly Hewett and Mandeep Kaur in Journal of International Marketing</p> cross-cultural;brand/product choice;consumer behavior/cognition 2019-04-23
    https://sage.figshare.com/articles/journal_contribution/Supplemental_Material_Web_Appendix_-_Understanding_Cultural_Differences_in_Consumers_Reactions_to_Foreign-Market_Brand_Extensions_The_Role_of_Thinking_Styles/8040524
10.25384/SAGE.8040524.v1