@article{Sahni2019, author = "Navdeep S. Sahni and Sridhar Narayanan and Kirthi Kalyanam", title = "{Supplemental Material, jmr.16.0526-File002 - An Experimental Investigation of the Effects of Retargeted Advertising: The Role of Frequency and Timing}", year = "2019", month = "3", url = "https://sage.figshare.com/articles/journal_contribution/Supplemental_Material_jmr_16_0526-File002_-_An_Experimental_Investigation_of_the_Effects_of_Retargeted_Advertising_The_Role_of_Frequency_and_Timing/7928447", doi = "10.25384/SAGE.7928447.v1" }