10.25384/SAGE.7880282.v1 Martijn G. de Jong Martijn G. de Jong Rik Pieters Rik Pieters Supplemental Material, jmr.17.0275_web_appendices - Assessing Sensitive Consumer Behavior Using the Item Count Response Technique SAGE Journals 2019 item count technique item response theory list experiment sensitive questions smoking 2019-03-21 12:00:00 Journal contribution https://sage.figshare.com/articles/journal_contribution/Supplemental_Material_jmr_17_0275_web_appendices_-_Assessing_Sensitive_Consumer_Behavior_Using_the_Item_Count_Response_Technique/7880282 <p>Supplemental Material, jmr.17.0275_web_appendices for Assessing Sensitive Consumer Behavior Using the Item Count Response Technique by Martijn de Jong, and Rik Pieters in Journal of Marketing Research</p>