10.25384/SAGE.7007591.v1
Baptiste Cléret
Baptiste
Cléret
Aurélie Dehling
Aurélie
Dehling
Julie Leroy
Julie
Leroy
Joonas Rokka
Joonas
Rokka
Alice Sohier
Alice
Sohier
Maud Herbert
Maud
Herbert
Supplementary_Material – Supplemental material for The videographic approach in marketing research: Which methodological protocol?
SAGE Journals
2018
audiovisual
consumption
marketing
sound
videography
2018-08-23 12:00:00
Dataset
https://sage.figshare.com/articles/dataset/Supplementary_Material_Supplemental_material_for_The_videographic_approach_in_marketing_research_Which_methodological_protocol_/7007591
<p>Supplemental material, Supplementary_Material for The videographic approach in marketing research: Which methodological protocol? by Baptiste Cléret, Aurélie Dehling, Julie Leroy, Joonas Rokka, Alice Sohier and Maud Herbert in Recherche et Applications en Marketing (English Edition)</p>